Last month was a big one for Conrad Hotels & Resorts: The luxury branch of Hilton saw the opening of Conrad Seoul and the launch of the group’s innovative app, Conrad Concierge. Our team sat down with Tastemaker John T.A. Vanderslice, global head of luxury and lifestyle brands for Hilton Worldwide, to get the scoop on the sleek new app that debuted last week. Here’s what we learned.
The Conrad Concierge app addresses the fact that while people have been booking hotel rooms online for years, technology has been lacking when it comes to requesting services prior to check-in. With Conrad’s personalized, service-based app, you can do everything from schedule a wake-up call to order room service for delivery upon check-in.
Other hotels have similar apps, but the Conrad Concierge app is hotwired — meaning there’s no middleman, ergo no room for error. When you order a sandwich from room service through the app, your request is sent directly to the in-room dining team. The same goes for things like tee times, laundry services and wake-up calls.
The app is simple to use; all you have to do is put in your confirmation number and last name, and you’ll find the plethora of services at your fingertips. Vanderslice has already seen results from the Conrad Concierge, in the form of a 38 percent increase in guest satisfaction in people who downloaded and used the app.
The Conrad Concierge app is available for iPhone, iPad and Android.
Photo Courtesy of Conrad Hotels and Resorts
