While the flight from the U.S. to Fiji drops you off in paradise, it’s certainly not a short journey — the route takes roughly 11 hours from Los Angeles, and there’s about a 20-hour time difference between the two destinations. Most travelers will arrive in the South Pacific with their bodies convinced it’s the middle of the night. The country’s flag carrier, Fiji Airways, is betting it can help with that jet lag before you even leave the plane.
Launched on June 1, the airline’s new FlyWell program is a curated set of onboard wellness products for business class passengers between Fiji and two North American gateways, Los Angeles and San Francisco. The rollout comes in phases: the products are complimentary onboard through July, then available for prepaid purchase starting in August.
“We set out to create something that genuinely makes a difference to the well-being of our guests and crew,” managing director and CEO for Fiji Airways, Paul Scurrah, said.
Wellness and jet-lag initiatives aren’t new to aviation. But what’s unique is the roster of partners the airline has assembled — and that you actually use that equipment in-flight.
What’s offered in the cabin
Upon boarding, the cabin crew will present a wellness menu to business class passengers, allowing them to pick and choose from a variety of products. And instead of just socks and lip balm in an amenity kit, there’s a rather interesting lineup.
First is Firefly Recovery, a wearable band worn on the lower legs that boosts circulation, reduces fatigue and speeds recovery after long-haul flights. Firefly says its devices are used by more than 1,300 professional, Olympic and collegiate teams.
The second is a pair of glasses developed to manage light exposure in the cabin and protect your natural sleep cycle. The Sunset Lenses are available throughout the flight and are cleaned onboard by the crew after each use.
In addition, Fiji Airways is adding a line of wellness shots from Magic Mind, made with ashwagandha (a plant that may lower stress, anxiety and cortisol levels), L-theanine (a nonessential amino acid linked to relaxation) and lion’s mane (a mushroom with antioxidant qualities). The brand says its Sleep shot delivers deeper rest with less next-day grogginess, while the “Original” aims to provide a calmer alternative to coffee for sustained focus.
Wellness in the airport lounge
The FlyWell program extends into the airline’s business class lounge at Nadi International Airport, where dedicated spaces offer red-light therapy. Before their flight back to the U.S., travelers can request it from lounge staff, subject to availability. Red-light therapy has a growing body of research supporting its use for recovery and sleep, though results vary.
In addition, Fiji Airways has installed technology to protect from electromagnetic fields (EMF) throughout the lounge, billing it as one of the world’s first “EMF-friendly” airport spaces. The company behind it, Aires, says its patented products mitigate exposure to electromagnetic radiation from phones, laptops and Wi-Fi, which it claims supports relaxation and sleep.
The wellness trend across airlines
Fiji Airways isn’t alone in fussing over how you feel at 35,000 feet and beyond.
Launching in November and available to book now, Air New Zealand’s Skynest economy bunk beds will debut on flights between Auckland and New York. As it prepares for its ultra-long-haul Project Sunrise routes in 2027, Qantas is building a dedicated stretching and hydration space on its Airbus A350s, open to all cabins.
United Airlines is rolling out the Relax Row in 2027, a trio of economy seats that fold into a couch-style sleeping surface (a seating concept it licensed from Air New Zealand). The bigger picture is a shift toward how you feel when you step off the plane, especially after some of the world’s longest flights. Only time will tell whether a leg wearable and a pair of glasses can out-muscle a 20-hour time shift. But Fiji Airways is wagering that arriving ready for a vacation — or making it home from one without losing a day to brain fog — is worth a spot on the amenities list.
